Sponsoring The Indianapolis Scottish Highland Games

Indianapolis Scottish Highland Games

On Saturday, October 8, 2011 The Scottish Society of Indianapolis will host the Indianapolis Scottish Highland Games and Festival at the Latvian Center. The Festival is scheduled from 9am to 5 pm CST. Admission is $10, ages 7-12 are $5, and age 6 and under are free. RentItToday.com is pleased to sponsor the event.

A full schedule of athletic events is planned, sanctioned by NASGA–North American Scottish Games Association. There are over 25 Scottish Highland Clans represented at the event.

Visitors will have a chance to enjoy clan tents and learn about the history of some of the ancient Scottish clans and their honorable extended families. There will be a wide variety of vendors, kid friendly activities, and entertaining events. Attendees will have the opportunity to enjoy traditional Scottish foods, free Scotch tasting, live Scottish music from local Celtic bands (Mother Grove, Isaiah’s Cry, Ken McGee), bag-piping, sheep dogs, a youth area, Scottish dancing, and a ceilidh in the evening. Youth Activities, Calling of the Clans, and Opening Ceremonies begin at Noon so mark your calendar now for October 8, 2011!

Rental companies sponsoring the event include MacAllister Machinery, Ace Rent A Car, Aaron’s Rent, and Rent It Today.

About The Indianapolis Scottish Society

The Indianapolis Scottish Society was formed in 1983 as a place for all people to celebrate Scottish heritage, culture and history . From humble beginnings as a small group meeting in an apartment clubhouse, the organization has grown to over 200 members.

The Scottish Society of Indianapolis does not require its members to prove their Scottish heritage or linage. It seeks those that enjoy and simply love celebrating all things Scottish. The Society has wide diversity in its members, and is composed of genealogists, historians, reactors, pipers, dancers, story tellers and those drawn to the history, heritage and culture of the Scots and Scotland.

For more information on the Indianapolis Scottish Highland Games, please visit their web site or Facebook page.

Rent Anything Anywhere

Rent It Today Video Update: “Rent Anything Anywhere”

Following the recently produced “Loving Renting” video, Rent It Today launched the next video that will precede a massive video marketing campaign designed to feature and showcase the rental industry. The new HD quality video has an epic feel to it….

“Rent Anything Anywhere” – zoom into earth’s atmosphere and fly through the clouds while watching a myriad of videos playing in boxes swirling around you that feature the vast array of rental industries and items available for rent throughout North America on RentItToday.com.

The video was produced for the Rent It Today YouTube Channel by Roger Akers, our video production and marketing director.

Share this video: http://bitly.com/RentAnythingAnywhere

Construction Equipment Rental Orlando FL

Anticipated demand for construction equipment rentals in Orlando, Florida has spurred major industry player Volvo Rents to acquire the Orlando based company Contractors Equipment Rental (CER). The acquisition allows Volvo Rents to continue expansion of its growing network of company-owned heavy equipment and power tool supply businesses throughout North America.

According to Construction Equipment Distribution Magazine (CEDMAG), the construction industry in the Orlando and Central Florida areas are working through a challenging time right now, however the region’s long-term future holds promise.

Volvo Rents plans to capitalize on an increase in local construction spending estimated to approach $30 Billion between 2012 and 2016.

“Since 2002, when we initiated a relationship with Volvo Rents, I have had admiration for the integrity of the Volvo Rents management team and their commitment to local decision-making. The company’s culture of taking care of our employees and customers made becoming part of Volvo Rents an attractive decision for my family and my employees,” explained Gary Tripp, owner of Contractors Equipment Rental. “Volvo Rents is embarking on a significant expansion, and we are looking forward to facilitating their growth.”

With the purchase of CER, Volvo Rents now operates four equipment rental locations in Florida including Port St. Lucie, Tampa, and Pompano Beach. Purchasing an established Orlando construction equipment rental location was a logical decision given the size of the Florida market. Additionally the acquisition of the Orlando location enables Volvo to effectively provide equipment rentals throughout the majority of Central and South Florida.

“Contractors Equipment Rental’s commitment to customer care and local decision-making has enabled the Tripp family to assemble an excellent team that is fully committed to VIP customer service,” said Mike Crouch, Vice President, Business Development. “Gary Tripp and team will serve a significant role in the expansion of Volvo Rents in the state of Florida.”

Volvo Rents now provides the entire Orlando metropolitan area with an extensive line of construction equipment rental options. Furthermore by offering a comprehensive selection of heavy equipment that includes backhoes, excavator rentals, earthmoving machines, material handling trucks, aerial work platforms, landscaping equipment, and power tools they are able to service the construction, commercial, industrial, and homeowner industry. Volvo Rents of Orlando has special monthly rates on boom lifts, scissor lifts, bucket trucks, dump trucks, and forklift rentals. Their equipment is conveniently offered by the day, week, and month.

In addition to purchasing an Orlando, FL company, Volvo Rents recently acquired a Salt Lake City, UT construction equipment rental company and a CE company in Milwaukee, WI. They operate over 70 equipment rental locations throughout North America that fall within their growing network of company-owned and franchised rental stores.

Loving Renting

Rent It Today launches a new video titled “Loving Renting”

RentItToday.com would like to thank all of our rental company partners, consumers searching for rentals, and supporters. From humble beginnings rooted in a desire to make renting simple, Rent It Today has grown and now offers over 60,000 diverse items for rent, attracting more than 125,000 unique visitors per month.

Visit our YouTube Channel

Share this video: http://bit.ly/LovingRentingRentItToday

Is Google Plus a Sexy Twitter or Clean Facebook

Effectively marketing a company, website, or service online forces you to keep up with current search trends which inevitably includes the use of social media networks as internet marketing tools. Whether actively engaging in social media networking for personal or business purposes, you’ve probably read about the Google Plus Project.

What do you think about The Google Plus Project

Have a Google+ Account? What do you think about Google+?

Talk about Google+ has dominated Twitter, blogs, and social media news outlets for some time. Since it’s launch the majority of excitement and discussions have centered around Google+ being a social network to rival or replace Facebook. A quick search of article titles over the past few weeks covering Google+ will produce endless results illustrating this:

Google’s Facebook Competitor, The Google+ Social Network, Finally Arrives – SearchLand.com
Another Try by Google to Take On Facebook- NYTimes.com
Google+ Competition With Facebook (Interview Ben Par) – Bloomberg.com

Opinions vary from article to article. One of the more interesting articles on the subject I discovered on Google+ was shared within a circle of Mark Dilley from AboutUs.org.

“How Google+ ends social networking fatigue” -Mike Elgan ComputerWorld.com

After reading the article, I set out to get other people’s opinions of Google+. A lot of the feedback discussed how clean, simple, and even elegant Google+ is. This reminded me of what everyone was saying years ago, shortly after I finally set up a MySpace account. All the sudden my friends said I had to join Facebook. Are you kidding me? I just figured out this MySpace thing. It seems like yesterday people were talking about how refreshing, simple, and easy Facebook was both in design and ability to follow / communicate. They were right. After joining Facebook it did not take long to leave the glitter filled landscape of MySpace behind. Make no mistake, I do not think Facebook is going anywhere (quite the contrary). Nevertheless the fact that a lot of current Google+ vs Facebook feedback mimics past MySpace vs Facebook dialogue gives one reason to pause.

Just as thought provoking was a simple post within Google+ by Richard Ord, owner of the iEntry Network & WebProNews.com, asking the question “Is Google+ a Twitter replacement? Just wondering.” I found this particularly interesting considering Google’s recent move to drop it’s real time feed and contract with Twitter.

Which led to the question at hand…Is Google+ a sexy Twitter or a clean Facebook?

The book is out and opinions will vary. Google always had all the individual pieces that make a network like Facebook popular and powerful; they had just never successfully put them all together. Google+ certainly appears to do that. Furthermore, Google did a masterful job of looking at the social media market space and listening to people’s tweets, likes, & dislikes in order to produce what appears to be a sustainable and powerful communication tool that has tremendous potential. Google+ could replace any number of social media networks for individuals, or simply be an additional internet communication tool…time will tell…for now I’ll follow Mike Elgan’s advice and refrain from calling Google+ a Social Media Network. (Just as Google does)

Here at Rent It Today we have always been early adopters of new social media networks. Social media is integrated, in a variety of ways, throughout our website and advertising platform. Now the wait begins for the forthcoming Google+ for Brands. – Matt Stephenson Google+ – @MattRentItToday – RentItToday.com Facebook

Video Marketing: Rent It Today Launches its YouTube Channel

Believe it or not, YouTube has become the number two search engine on The World Wide Web. According to comScore in November 2009, 146 million Americans watched videos online, streaming a total of 12.6 billion video clips. Those are some big numbers which will certainly continue to rise, as gadgets like iphones wind up in the pockets of just about everyone. People are searching YouTube for anything and everything. If you are looking for the latest news clip or information on a random topic odds are you can find the broadcast or a short video about it. From rental property tours and company profiles, to the endless “how to” videos including topics like food recipes and “how to tie a fishing knot”, you can search and watch it on YouTube. With this in mind and plans in the works for Rent It Today to launch its video marketing services, we thought it was a good time to officially introduce Rent It Today’s YouTube Channel.

Here are a couple of nice videos, produced by Roger Akers, explaining Rent It Today’s philosophy and background that we used to launch the Rent It Today YouTube Channel:

Why Choose Rent It Today?

How We Got Started.

In 2010 Rent It Today will start producing informative videos featuring our rental categories, along with entertaining and funny videos intended on creating “viral” content to help brand our name. In addition several video marketing services will become available to individuals and companies that wish to create video content to market their rental inventory.

Rent It Today’s Extended Marketing Network – Featuring rentBits.com

Rent It Today has thousands of residential home rentals and vacation rental properties throughout North America. When you advertise, market, & list your rental properties on Rent It Today, they are automatically placed across a network of over 250 additional websites. More importantly, our rental listings reach millions of unique visitors per month!

Examples of Rent It Today's Extended Network

Rent It Today's Extended Network of Residential & Vacation Rental Listings

Rent It Today is committed to providing our customer’s rental listings with a tremendous amount of marketing exposure. One powerful way we promote our Home Rental, Apartment Rental, and Vacation Rental listings is by exporting them across a network of over 250 websites. The purpose of this article is to introduce Rent It Today’s extended marketing network including websites like rentBits.com, oodle, Vast, HotPads and OLX.

Today we are featuring rentBits.com, who produces an ever increasing stream of referral traffic and leads for our Long-Term Rental Property Listings.

RentBits, who’s mission is to organize all of the world’s rental information, is a rental search engine that launched in 2008 by a couple of Ex-Googlers and Technologists. rentBits.com currently offers one place for renters to search across 400 different rental sources and indexes over 500,000 active rental properties daily.

RentBits collects rental data in a variety of ways. The first is through direct free postings by users (post your rental for free). The second is through crawling the web, and the third is getting fed listings from major listing services.

The data that rentBits collects allows for a comprehensive search solution as well as other features like average rental rates that has a collection of historical rates from over 7,000,000 listings. (Rental Statistics) rentBits monetizes its traffic through monthly paid listings and CPC advertising.

Rent It Today would like to take this opportunity to thank all of our advertising and marketing partners for their tremendous services including rentBits, OLX, Hotpads, Cazoodle, RentedSpaces (to name a few).

Finally a special thanks to:

oodle.com a giant in the classified listing industry which feeds our listings to over 250 websites!

Vast.com one of our strongest lead producing networks, which features our listings on its publisher network, including Vast.com, AOL, Away.com, LATimes.com, iExplore.com and more.

Help us, Help You. Install the Rent It Today Badge on your Website.

In an effort to increase our marketing efforts, we are unveiling a Rent It Today badge our customers can install on their website. We’re asking all of our clients in the Rent It Today network to consider installing this badge for many reasons such as:

Link Building.
Link building is the process of creating inbound links to ones own website. Since we offer multiple backlinks to our customers, installing this badge will create a reciprocal link between us and them. Reciprocal links ( link exchanges) is the process where two webmasters agree to show the other’s link on their website. This process greatly effects search engine ranking. (Better for us, better for you)

Advantages of Reciprocal linking:

Helps getting quality traffic from relevant sites which increases sales.
High quality incoming links show the site as a valuable resource.
It helps in creating awareness, visibility and credibility of both sites.
The sites also obtain wider search engine exposure.

Cross Marketing
Rent It Today’s mantra. Since we have an infinite amount of rental categories, this badge will steer potential renters to our customers website from a unique perspective. For example, if a boat rental website in Orlando, FL installs the badge along with Vacation rental property website in Orlando, FL, it will will widen the avenue for potential renters to find the complimentary rental category. This helps us, the boat company, and the vacation company in a unique cross-marketing circle.

In the end, this badge will ultimately help all of Rent It Today’s customers by leveraging traffic from multiple categories while increasing their rankings in search engines. Help us, help you by showing you’re part of the Rent It Today community.

Copy & Paste the code below to install on your website.


<!-- START RENT IT TODAY BADGE CODE -->

Search Rentals

Apartment Rental Agencies in Oregon Report Rising Number of Vacancies

Greg Stiles of Southern Oregon’s Mail Tribune is reporting that SOROA (Southern Oregon Rental Owners Association) is seeing the highest level of vacancy in the 20 years they have surveyed it’s members. At a 9.4 percent vacancy rate, the report states “people who lose their homes move in with families instead of renting apartments.”

vacancy sign...advertise a house for rent

Per the article:

In the report for June — the most recent month for which figures were available — SOROA members said they had 414 vacancies out 4,392 reporting units. One year earlier, the vacancy rate was 5.5 percent. It was 5.9 percent in the summer of 2007 and 2.3 percent in 1999.

The local vacancy report represents only the owners who reported figures for the association’s June meeting.

Nationally, rental owners are finding themselves with even more empty units. The vacancy rate increased to a record 10.6 percent in the second quarter, according to the Census Bureau.

Read the full article here. (Courtesy of Southern Oregon’s Mail Tribune)

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