Believe it or not, YouTube has become the number two search engine onThe World Wide Web. According to comScore in November 2009, 146 million Americans watched videos online, streaming a total of 12.6 billion video clips. Those are some big numbers which will certainly continue to rise, as gadgets like iphones wind up in the pockets of just about everyone. People are searching YouTube for anything and everything. If you are looking for the latest news clip or information on a random topic odds are you can find the broadcast or a short video about it. From rental property tours and company profiles, to the endless “how to” videos including topics like food recipes and “how to tie a fishing knot”, you can search and watch it on YouTube. With this in mind and plans in the works for Rent It Today to launch its video marketing services, we thought it was a good time to officially introduce Rent It Today’s YouTube Channel.
Here are a couple of nice videos, produced by Roger Akers, explaining Rent It Today’s philosophy and background that we used to launch the Rent It Today YouTube Channel:
Why Choose Rent It Today?
How We Got Started.
In 2010 Rent It Today will start producing informative videos featuring our rental categories, along with entertaining and funny videos intended on creating “viral” content to help brand our name. In addition several video marketing services will become available to individuals and companies that wish to create video content to market their rental inventory.
In an effort to increase our marketing efforts, we are unveiling a Rent It Today badge our customers can install on their website. We’re asking all of our clients in the Rent It Today network to consider installing this badge for many reasons such as:
Link Building. Link building is the process of creating inbound links to ones own website. Since we offer multiple backlinks to our customers, installing this badge will create a reciprocal link between us and them. Reciprocal links ( link exchanges) is the process where two webmasters agree to show the other’s link on their website. This process greatly effects search engine ranking. (Better for us, better for you)
Advantages of Reciprocal linking:
Helps getting quality traffic from relevant sites which increases sales.
High quality incoming links show the site as a valuable resource.
It helps in creating awareness, visibility and credibility of both sites.
The sites also obtain wider search engine exposure.
Cross Marketing
Rent It Today’s mantra. Since we have an infinite amount of rental categories, this badge will steer potential renters to our customers website from a unique perspective. For example, if a boat rental website in Orlando, FL installs the badge along with Vacation rental property website in Orlando, FL, it will will widen the avenue for potential renters to find the complimentary rental category. This helps us, the boat company, and the vacation company in a unique cross-marketing circle.
In the end, this badge will ultimately help allof Rent It Today’s customers by leveraging traffic from multiple categories while increasing their rankings in search engines. Help us, help you by showing you’re part of the Rent It Today community.
Copy & Paste the code below to install on your website.
Greg Stiles of Southern Oregon’s Mail Tribune is reporting that SOROA (Southern Oregon Rental Owners Association) is seeing the highest level of vacancy in the 20 years they have surveyed it’s members. At a 9.4 percent vacancy rate, the report states “people who lose their homes move in with families instead of renting apartments.”
Per the article:
In the report for June — the most recent month for which figures were available — SOROA members said they had 414 vacancies out 4,392 reporting units. One year earlier, the vacancy rate was 5.5 percent. It was 5.9 percent in the summer of 2007 and 2.3 percent in 1999.
The local vacancy report represents only the owners who reported figures for the association’s June meeting.
Nationally, rental owners are finding themselves with even more empty units. The vacancy rate increased to a record 10.6 percent in the second quarter, according to the Census Bureau.
Rent It Today is excited to launch our new rental blog! This blog will act as a portal to all of our social media outlets such as Twitter, Facebook, MySpace, Youtube, and many others. In addition to the blog being a central hub for social media, we will also be promoting our clients and bringing you applicable up to date news on the rental industry as a whole. This idea has been a work in progress from the beginning and we look forward to creating a platform that gives the rental community an opportunity to interact.
Believe it or not, YouTube has become the number two search engine on The World Wide Web. According to comScore in November 2009, 146 million Americans watched videos online, streaming a total of 12.6 billion video clips. Those are some big numbers which will certainly continue to rise, as gadgets like iphones wind up in the pockets of just about everyone. People are searching YouTube for anything and everything. If you are looking for the latest news clip or information on a random topic odds are you can find the broadcast or a short video about it. From rental property tours and company profiles, to the endless “how to” videos including topics like food recipes and “how to tie a fishing knot”, you can search and watch it on YouTube. With this in mind and plans in the works for Rent It Today to launch its video marketing services, we thought it was a good time to officially introduce Rent It Today’s YouTube Channel.
