Category Archives : Trade Shows


Trade Show Graphics Can Make or Break Your Booth

The Right Way to Attend a Trade Show Whether your company is attending a small, regional trade show or a national convention, the look of your display and aesthetic of your booth is paramount. With that being said, having great graphics is just as important as the physical display itself. To help make sure your […]

Trade Show Booth

Social Media

How to Use Social Media to Your Advantage at Trade Shows

The benefits of attending and/or exhibiting at trade shows have been well documented on this very same blog over the past few years, but even more important is knowing how to maximize these benefits. To help take your social media strategy to the next level, we’ve summarized some trade show tips from the experts at […]


Top 5 Projected Trade Show Trends for 2015

True, we’re only a few days into 2015, but for small business owners it’s never too early to start thinking about how they can grow their companies in the New Year. One of the most tried and true ways to gain exposure and spread the message about a business’ product is by exhibiting at trade […]

Trade Show

Photo courtesy of heartlandgardening.files.wordpress.com

Top 7 Killer Insider Tips from Trade Show Exhibitors

  Are you a small company looking to build visibility and credibility? Do you have a new product you can’t wait to share with potential customers? A trade show might be just what you need. Before you decide to register, however, you might want to spend a few minutes reading through the list of lessons […]


10 Ways to Make Your Trade Show Exhibit Stand Out

For exhibitors, trade shows can be extremely rewarding: New contacts, new customers, brand exposure, etc. Unfortunately, they can also be pretty brutal if you’re not prepared. So how do you make sure your booth stands out from the hundreds of others lined up in the convention center or ballroom? Just keep reading. Below we’ve shared a […]

Trade Show Convention

Photo courtesy of tradeshowphotography.com

Get The Most Out of Your Trade Show Experience

For many small business owners, attending an industry trade show might be one of their biggest expenses of the year. For that reason alone, many pass on the opportunity to network, meet potential customers or learn more about the current marketplace. Thanks to the following tips, these business owners no longer have to choose between […]


Improve Your Trade Show Presence with These Free Apps

Whether it’s the large crowds, free-flowing alcohol, or pushy sales reps, trade shows can be a bit overwhelming, if not downright nuts. Fortunately, there are a handful of free smartphone apps available to make your experience not only bearable but also beneficial. Below, we’ve shared a list of these apps compiled by the experts at TechRepublic. […]

Photo courtesy of tradeshowphotography.com

Photo courtesy of selectism.com

Five Tips for Running Your Trade Show Booth

If you’ve ever been to a trade show, you know they can be a bit overwhelming. From the big crowds to the endless aisles of products, there is a lot to wade through. For many companies, a trade show provides an opportunity to present a new product or service to a large group of people […]


Technology Hasn’t Slowed Trade Show Industry

Despite advancements in technology that have made it easier for vendors and retailers from around the world to connect and build business relationships, the centuries old trade show industry continues to thrive and, in some areas, grow. While social media or Skype or a website can bring two parties together, it often takes a face-to-face […]

Photo courtesy of business2community.com

Photo courtesy of imts.com

How to Attract Attendees to Your Trade Show Booth

To help build brand awareness and spread the word about your new product, you’ve decided to rent a booth at this year’s industry trade show. Unfortunately, your company is on a limited budget and wasn’t able to spring for the prime piece of real estate on the trade show floor. So how can you draw […]