Drones Are This Year’s Hot Holiday Item


Drones for Christmas Presents

Photo: www.pando.com

Move over, Tickle Me Elmo. This year’s hot holiday item is the drone. According to a story at CNBC.com, roughly 700,000 drones are expected to ship in the U.S. this year, up 63 percent from 2014.

DJI Phantom Drone RentalsFrench drone manufacturer Parrot, who has a partnership with Apple, Sprint, and Best Buy, started selling its devices in Target and AT&T this year and sales are rolling in. In the fourth quarter of last year, Parrot had retail drone sales of $37 million and this year their shares have jumped 85 percent. Last month, the company rolled out a new “toy” drone line, which includes the Hydrofoil, Race models, and Airborne Cargo. The Hydrofoil can detach from its floating base to fly, while the Race models have a camera and move on wheels. The Airborne Cargo can haul building blocks and other small objects. Each of the models cost about $200 or less.

Another producer, China-based DJI, says that while it markets its devices – which retail between $500 and $1,250 – to serious photographers, they expect very positive holiday sales.

While some complicated drone models can sell for $1,000 or more, industry experts expect the average wholesale price point to be about $150 on drones shipped this year.

Other retailers, such as Wal-Mart, have seen a strong demand for toys that function like drones, according to the article. A remote-controlled version of the Millennium Falcon from Star Wars retails for about $90 on the company’s website.

RIT wants to know: Will you be buying a drone this holiday season?

Can’t Afford to Buy a Drone? Rent One Instead

Eye in the Sky RentalsNot in the market to buy a drone this holiday season but looking to record scenery in your own commercial or independent film? Maybe you’re surveying land for a building construction project? Either way, Rent It Today can connect you with drone camera rental providers in your area. Drone rentals open up a wide range of video shooting possibilities for videographers, photographers and RC hobbyists. You can rent UAVs from Rent It Today clients Eye in the Sky Rentals.

Phantom DJI drones equipped with GoPro Hero HD cameras have been a revelation for film-makers and photographers of professional and amateur ranks. Eye in the Sky Rentals provides drone rentals for a variety of purposes including security, conservation, sporting events, land surveys, agriculture and disaster relief. Maybe you just want to take a video of your property for fun? Either way, you’ll find the right drone for the job through Rent It Today.

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